General information of the course:
Event: definition, types, classification.
Comercial/corporate events: definition, aims, examples, Event Management Department.
1) Congress: definition, aims, types of congresses, general characteristics.
1.1)Planning and Organisation: Pre-event, while-event (venue, catering, staff, announcement, invitations) and post-event.
1.2) Summary. Revision of key elements.
2) Fairs: definition, aims, examples, reasons to participate.
2.1) Planning and organisation. Types of fairs, places (fair space), stands, inscriptions, credentials, launching.
2.2) Planning chronogram: 12 months before the event up to the post-fair time
3) Fairs and congresses– Aspects to take into account:
3.1)Providers: for the pre-event and the while-event. Contract, relation, communication, estimated cost, results.
3.2)Advice for the security of our Congress or Fair
3.3) How to solve problems and inconveniences during a Congress: examples.
3.4) Social networks, technologies and tendencies: Twitter, Technology before and now. New Tendencies: tools to help us position ourselves.
3.5)Advantages of participating in a fair or congress.
3.6) Practical guide for the Event Manager.
Resources verification: headquarters, audio, illumination.